Answers for developers, publishers and site owners on monetizing and distributing web games.
337 posts
Never let an LLM's raw text run as code. Have the model return structured output (a function call or JSON matching a schema), validate it against a whitelist of allowed actions and parameters, then let your game code - not the model - execute the action.
A few hundred KB to a couple hundred MB loads acceptably in a browser game if you cache it; multi-GB checkpoints (full diffusion models, large LLMs) are impractical client-side and should run server-side instead, since mobile browsers and iframed portal pages have tight memory and load-time budgets.
Call adBreak() at natural pauses in your game code using Google's Ad Placement API (needs an approved AdSense H5 Games Ads account), or integrate a gaming-focused ad SDK that wraps interstitial, rewarded, and banner formats behind one JavaScript call.
Apply for AdSense H5 Games Ads approval, add the AdSense code to your game page, and call adBreak() at natural pauses for interstitial and rewarded ads. Earnings depend on ad requests, fill rate, format and geo, following revenue = ad requests x fill rate x eCPM / 1000.
Publishing to several HTML5 game portals rather than picking one gives a game more reach: Poki, CrazyGames, GameDistribution, itch.io, and playgama.com each accept builds through a developer portal and give a game more places to be found and monetized.
Submit your build through each platform's own developer portal - Poki for Developers and the CrazyGames developer dashboard. Both run automated fit tests and manual review before a game gets wider placement; neither guarantees a feature slot on submission alone.
Portals rarely reject a game just because AI was used. They reject it for unclear IP ownership over AI output, low originality or quality, visible AI artifacts (watermarks, prompt text), and inability to explain which tools were used and how - all things you can fix before submission.
No. Anthropic's terms give you the outputs you generate (subject to compliance), and you retain ownership of the Inputs you provide. OpenAI's API terms work similarly. Check which terms file - consumer or commercial - actually governs the tool you're using, since that decides what you own.
Yes, Poki allows AI-assisted games, but flags that games created solely with AI can raise IP ownership issues. You must be able to show which tools you used and your creation process on request, and no AI watermarks or prompt text may appear anywhere in the game.
Use CC0 libraries such as Kenney, Quaternius, Poly Haven and ambientCG for art, models and textures, and itch.io's CC0-tagged asset and audio pages for sprites, tiles and music. Check each pack's own license page before shipping, since terms vary item by item.