Valeria Svistunova explains how a new distribution and monetization model helped Lagged.com significantly increase revenue per play. HTML5 games are no longer confined to dedicated gaming portals. Over the past few years they have spread across social media, messaging apps, and mainstream digital media platforms. As audiences fragment across these […]
General / Main / Playgama Ad
Playgama Becomes Google MCM Partner, Unlocking Premium Demand for Web Game Developers
Playgama has become an official Google MCM partner, allowing the company to provide web game developers and publishers with direct access to advanced features of the Google advertising network through Playgama Ad. For a web game developer or publisher, the main benefit is that their ad inventory becomes available to […]
General / Main / Success case
Three Lessons About Web Gamedev ChennaiGames & Playgama Took From Working on “MR RACER”
Making a game a success goes beyond the monetization and ad placements. ChennaiGames is a passionate team of game developers committed to crafting immersive and entertaining games for players worldwide. Playgama is a game tech platform designed to give HTML5 developers access to the whole web market at once.Play free […]
General / Main / Unity
Unity Build Optimization Tool: Analyze and Reduce Your Build Size with Playgama Bridge SDK
If you’ve ever shipped a Unity game to the web, you already know the truth: build size matters. Large web builds lead to longer loading times, worse retention, lower conversion, and, in many cases, poorer platform performance. This is especially noticeable on web portals, embedded platforms, and environments where users […]
General / Main / Unity
How to reduce empty Unity build size from 10MB to 2MB
Unity is a powerful and versatile game engine and with the right setup, it can produce highly optimized WebGL builds. While a default empty project may start around 7-8 MB, proper configuration and asset management can significantly reduce file size-making it possible to meet the strict load-time and size requirements […]
General / Main / Scratch
How an 11-Year-Old Programmer Helped Expand Scratch Game Distribution with Playgama
Playgama is highlighting a remarkable contribution from Damir Buldakov, an 11-year-old programmer from Vietnam. Working independently, Damir authored an extension that enables games created on MIT’s Scratch platform to be distributed across multiple web and social platforms via Playgama, reaching a potential audience of 300 million users worldwide. Image credit: […]
General / Main
Playgama Bridge SDK v1.21: In-Game Purchases, Cloud Saves, and More
We’re excited to announce the release of SDK v1.21, a major update focused on two key features:in-game purchases and cloud saves — now fully supported on Playgama.com.This release also includes improvements across all SDK integrations and engines: Unity, GDevelop, and Godot. Highlights In-Game Purchases You can now implement real-money purchases […]
General
Mastering HTML5 Game Localization: Boost Global Game Reach
Unlock the full potential of your HTML5 games with expert localization strategies designed for global success. Discover how proper cultural adaptation and linguistic precision can lead to a 128% increase in revenue and enhanced player engagement. This comprehensive guide delves into market prioritization, technical translation techniques, and collaborative partnerships with localization experts. Transform your game’s reach by embracing thorough cultural and linguistic customization, ensuring player connection and satisfaction on an international scale.
General
Game Analytics and Metrics
“Unlock the power of game analytics to boost retention and monetization! Discover how data-driven insights can revolutionize player experiences by 2025.”
General
Mastering HTML5 Game Distribution and Publishing Strategies
Unlock the $15.2B HTML5 game market! Discover key distribution strategies, platform insights, and partnerships to boost your game’s success in 2025.