General / Main

Playgama publishes web games market map covering 120+ companies

Detailed picture: https://drive.google.com/file/d/1xFLzwEo-EveuJxkhyw_2NmUtuoteu3-8/view?usp=sharing Map image updated June 25, 2026 The web games industry is undergoing a major overhaul. HTML5 games are spreading everywhere: media websites, super-apps, smart TVs, OEM channels, and even onboard computers in electric vehicles. New gen platforms are on the rise, such as YouTube Playables, Discord Activities, […]

General / Main / Uncategorized

How to launch HTML5 Game on YouTube

YouTube Playables (Youtube Games) lets you ship web games directly in the YouTube app and site, tapping an audience of over two billion people — no install required. If your game already runs in a browser, the path to going live is simple, as long as you stick to Google’s […]

General / Main / Success case

Doubling gCPM for a web games portal: Lagged.com case with Playgama

Valeria Svistunova explains how a new distribution and monetization model helped Lagged.com significantly increase revenue per play. HTML5 games are no longer confined to dedicated gaming portals. Over the past few years they have spread across social media, messaging apps, and mainstream digital media platforms. As audiences fragment across these […]

General / Main / Unity

How to reduce empty Unity build size from 10MB to 2MB

Unity is a powerful and versatile game engine and with the right setup, it can produce highly optimized WebGL builds. While a default empty project may start around 7-8 MB, proper configuration and asset management can significantly reduce file size-making it possible to meet the strict load-time and size requirements […]

General / Main / Scratch

How an 11-Year-Old Programmer Helped Expand Scratch Game Distribution with Playgama

Playgama is highlighting a remarkable contribution from Damir Buldakov, an 11-year-old programmer from Vietnam. Working independently, Damir authored an extension that enables games created on MIT’s Scratch platform to be distributed across multiple web and social platforms via Playgama, reaching a potential audience of 300 million users worldwide. Image credit: […]

General / Main

Playgama Bridge SDK v1.21: In-Game Purchases, Cloud Saves, and More

We’re excited to announce the release of SDK v1.21, a major update focused on two key features:in-game purchases and cloud saves — now fully supported on Playgama.com.This release also includes improvements across all SDK integrations and engines: Unity, GDevelop, and Godot. Highlights In-Game Purchases You can now implement real-money purchases […]

General

Mastering HTML5 Game Localization: Boost Global Game Reach

Unlock the full potential of your HTML5 games with expert localization strategies designed for global success. Discover how proper cultural adaptation and linguistic precision can lead to a 128% increase in revenue and enhanced player engagement. This comprehensive guide delves into market prioritization, technical translation techniques, and collaborative partnerships with localization experts. Transform your game’s reach by embracing thorough cultural and linguistic customization, ensuring player connection and satisfaction on an international scale.

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