YouTube Playables Builder: Complete Guide to the AI Game Maker for Creators The landscape of content creation is shifting. With the introduction of the YouTube Playables Builder, the platform is transforming passive viewers into active players, and video creators into game developers. This new tool lowers the barrier to entry, […]
Distribution / Main
YouTube Playables Monetization: Complete Developer Guide
1. Introduction to YouTube Playables Monetization What are YouTube Playables? They are interactive HTML5 and web-based games published directly inside the YouTube mobile apps and desktop website. Because these games live entirely within YouTube’s product surface, the approach to monetization is fundamentally different from traditional open-web game portals. Developers must […]
Distribution / Main
How to publish your web games on Xiaomi Game Center and access a new audience beyond saturated platforms
Pavel Polovinka,Head of Publishing, Playgama Xiaomi is the third-largest smartphone vendor in the world, producing a wide range of hardware — including electric vehicles and AI-powered robot vacuums — that goes far beyond phones and its own Android-based HyperOS operating system. However, it is not widely known that you can […]
General / Main / Uncategorized
How to launch HTML5 Game on YouTube
YouTube Playables (Youtube Games) lets you ship web games directly in the YouTube app and site, tapping an audience of over two billion people — no install required. If your game already runs in a browser, the path to going live is simple, as long as you stick to Google’s […]
Main / Playgama Ad
New Ad Format supported by Playgama — Advanced Banners
One of Playgama’s goals is to create new web gaming–tailored ad formats for developers. And in the latest version of the Playgama Bridge SDK, we released a new kind of ad banner. The main difference between Advanced Banners and other ad formats is that they can be placed anywhere on the game screen, […]
Main
10 Ways to Monetize HTML5 Games That Actually Work in 2026
TL;DR: The Short Version Checklist: 4 Core Monetization Metrics (2026 Benchmarks) Before choosing a monetization method, you need to understand the KPIs that drive modern game development. Below are average benchmarks based on the Unity Gaming Report 2026 and internal analytics from major portals. Metric Meaning Target Benchmark (Global / Tier-1) ARPDAU […]
General / Main / Success case
Doubling gCPM for a web games portal: Lagged.com case with Playgama
Valeria Svistunova explains how a new distribution and monetization model helped Lagged.com significantly increase revenue per play. HTML5 games are no longer confined to dedicated gaming portals. Over the past few years they have spread across social media, messaging apps, and mainstream digital media platforms. As audiences fragment across these […]
General / Main / Playgama Ad
Playgama Becomes Google MCM Partner, Unlocking Premium Demand for Web Game Developers
Playgama has become an official Google MCM partner, allowing the company to provide web game developers and publishers with direct access to advanced features of the Google advertising network through Playgama Ad. For a web game developer or publisher, the main benefit is that their ad inventory becomes available to […]
General / Main / Success case
Three Lessons About Web Gamedev ChennaiGames & Playgama Took From Working on “MR RACER”
Making a game a success goes beyond the monetization and ad placements. ChennaiGames is a passionate team of game developers committed to crafting immersive and entertaining games for players worldwide. Playgama is a game tech platform designed to give HTML5 developers access to the whole web market at once. Two […]
General / Main / Unity
Unity Build Optimization Tool: Analyze and Reduce Your Build Size with Playgama Bridge SDK
If you’ve ever shipped a Unity game to the web, you already know the truth: build size matters. Large web builds lead to longer loading times, worse retention, lower conversion, and, in many cases, poorer platform performance. This is especially noticeable on web portals, embedded platforms, and environments where users […]