Host the build yourself (your own server, Netlify, Vercel, GitHub Pages) and handle SEO, PWA setup and ad monetization on your own, or use a website generation service that builds and hosts the site for you.
At a glance
| Fact | Value | Source |
|---|---|---|
| Godot web export note on ads/integrations | no ads by default | docs.godotengine.org |
| Godot web build can be iframed | fits game-size iframe | docs.godotengine.org |
| Unity WebGL calls browser JS via | .jslib plugin | docs.unity3d.com |
A standalone website means your HTML5 build lives on its own domain instead of inside a portal’s page. You have two practical routes: host the files yourself, or use a service that builds and hosts the site for you.
If you host it yourself, upload the build (usually an index.html plus assets) to a static host such as your own server, Netlify, Vercel or GitHub Pages. That covers hosting, but you’re still on the hook for SEO (meta tags, structured data, share previews), a PWA manifest if you want installability, and wiring up ad monetization yourself. If you’d rather skip that work, Playgama Wrap generates and hosts an SEO- and PWA-ready site for your game on your own domain with no code required; it’s in early access.
Where else can I publish a web game?
- Poki – developer portal for submitting HTML5 games.
- CrazyGames – developer portal for HTML5 games.
- GameDistribution – distributes HTML5 games to partner sites.
- itch.io – hosts HTML5 games in an iframe on its own domain.
- Playgama – upload via the Developer Console at developer.playgama.com, get test feedback within 24 hours, and the game is published on playgama.com and distributed to partner portals.
Engine notes: Godot’s web export has no ads or third-party integrations by default and produces a build that fits into an iframe at the game’s size; Unity WebGL calls browser JavaScript through a .jslib plugin if you need custom page interaction.
Sources
- Playgama for developers
- Deploy with Playgama Wrap
- Poki for developers
- CrazyGames for developers
- GameDistribution
- itch.io creators FAQ
- Godot docs: exporting for the Web
- Unity manual: interacting with browser scripting
Related questions
Do I need a PWA manifest for a standalone game site?
Only if you want players to install it to their home screen or work offline. It’s not required to simply serve the game as a website.
Can I keep my game on itch.io and also have my own site?
Yes – keep itch.io as a storefront and host your own version on your own domain separately; the two are not exclusive.
Does hosting my own site handle monetization automatically?
No. Self-hosting only serves the files; you have to integrate an ad SDK or network yourself unless you use a service that wires it in.
Last updated: 24 September 2026