Table of Contents
TL;DR
Roblox takes 30% of all Robux spent in games, leaving developers with 70%. This fee applies to game passes, developer products, paid access, and UGC items.
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Roblox’s Revenue Share: The 30% Platform Fee
Roblox takes a 30% cut from all Robux transactions within games and experiences. This means when a player purchases a developer product, game pass, or any paid item in your game, Roblox keeps 30% of the Robux spent, and you receive the remaining 70%.
How the 30% Fee Works in Practice
Let’s break this down with real examples:
- Player buys a 100 Robux game pass → You receive 70 Robux, Roblox keeps 30 Robux
- Someone purchases a 500 Robux developer product → You get 350 Robux, Roblox takes 150 Robux
- A premium item costs 1,000 Robux → Your earnings are 700 Robux, platform fee is 300 Robux
What Counts Toward the 30% Fee
This revenue split applies to virtually all monetization methods within Roblox experiences:
| Transaction Type | Developer Gets | Roblox Takes |
|---|---|---|
| Game Passes | 70% | 30% |
| Developer Products | 70% | 30% |
| Paid Access Games | 70% | 30% |
| Avatar Items (UGC) | 70% | 30% |
Why Roblox Takes This Cut
The 30% platform fee covers several services that Roblox provides to developers:
- Hosting and infrastructure – Servers, bandwidth, and technical maintenance
- Payment processing – Handling real money transactions and Robux purchases
- Platform development – Continuous updates to Roblox Studio and core features
- Marketing and discovery – Promoting games through the platform’s recommendation systems
- Moderation and safety – Content review and community management
Converting Robux to Real Money
When you’re ready to cash out your earned Robux, there’s an additional consideration. The Developer Exchange (DevEx) program lets you convert Robux to USD, but the exchange rate and minimum requirements mean your final payout will be less than the face value of your Robux earnings.
Currently, the DevEx rate is approximately 285 Robux per $1 USD, and you need at least 50,000 Robux to participate in the program.
Maximizing Your Revenue Despite the Fee
While you can’t avoid the 30% platform fee, successful developers focus on creating engaging experiences that encourage repeat purchases and player retention. Many top-earning games generate millions of Robux monthly even after Roblox’s cut.
Understanding these revenue mechanics helps you price your in-game items appropriately and set realistic income expectations. If you’re interested in exploring what successful Roblox experiences look like, you can discover various creative games that have mastered these monetization strategies.
Who this is for: Roblox developers and creators wanting to understand platform revenue sharing and monetization.
