Table of Contents
TL;DR
Roblox takes approximately 70% of developer revenue, leaving creators with about 30% before additional exchange fees when converting to real currency.
Ready to explore the platform yourself? Play roblox games and see what successful developers have created.
Play free games on Playgama.com
Roblox’s Revenue Split: The 70-30 Model
Roblox takes approximately 70% of all revenue generated from developer creations, leaving developers with roughly 30%. This split applies to various monetization methods including game passes, developer products, and premium payouts.
How the Revenue Share Works
When players purchase Robux and spend it in your game, the money flows through several stages:
- Platform fees: Roblox retains the majority to cover hosting, infrastructure, marketing, and platform maintenance
- Developer earnings: You receive about 30% of the gross revenue from your monetization
- Exchange rates: Converting Robux back to real currency involves additional fees through the Developer Exchange program
Different Revenue Streams and Their Splits
| Revenue Type | Developer Share | Roblox Share |
|---|---|---|
| Game Passes | ~30% | ~70% |
| Developer Products | ~30% | ~70% |
| Premium Payouts | Variable | Majority |
The DevEx Reality
Through the Developer Exchange program, creators can convert earned Robux to USD at a rate that further reduces their effective earnings. The current exchange rate means developers typically see significantly less than that initial 30% when cashing out.
Many successful developers focus on building large player bases and optimizing engagement rather than relying solely on direct purchases. Premium subscriber engagement can provide additional revenue through the Premium Payouts system, though this varies based on playtime and engagement metrics.
Why This Split Exists
Roblox justifies this revenue distribution by providing comprehensive services including game hosting, player discovery, payment processing, moderation, and a massive built-in audience. For many developers, especially beginners, accessing millions of potential players without upfront costs makes this trade-off worthwhile.
Understanding these economics helps developers make informed decisions about monetization strategies and whether the platform aligns with their financial goals, especially when exploring different gaming platforms and revenue models.
Who this is for: Game developers considering Roblox as a platform, existing Roblox creators wanting to understand earnings, and anyone curious about platform economics.
