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Who this is for: Roblox fans, toy collectors, and parents curious about the history of Roblox merchandise.
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The Launch of Roblox Toys in 2017
The first Roblox toys hit store shelves in May 2017, marking a major milestone for the popular gaming platform. This initial launch was the result of a partnership between Roblox Corporation and Jazwares, a toy company known for creating collectibles based on digital properties.
Series 1: The Beginning of Physical Roblox
The debut collection, known as “Series 1,” featured a variety of action figures and playsets inspired by popular Roblox games and characters. These weren’t just random toys – they were carefully selected to represent some of the most beloved experiences within the Roblox universe.
What made these toys special was their connection to the digital world. Each figure came with a unique code that players could redeem for exclusive virtual items in Roblox, creating a bridge between physical and digital play.
What Was Included in the First Wave
The original toy line included:
- Action figures of iconic Roblox characters and avatars
- Playsets recreating popular game environments
- Mystery boxes containing surprise figures
- Exclusive virtual item codes for in-game rewards
The Impact on Roblox’s Growth
The toy launch represented more than just merchandise – it was Roblox’s entry into the physical retail space. This move helped introduce the platform to new audiences who might discover it through toy stores rather than online gaming communities.
The success of Series 1 paved the way for numerous subsequent releases, with new series launching regularly to feature fresh characters and games from the ever-expanding Roblox ecosystem. If you’re curious about experiencing the digital world that inspired these collectibles, you might want to explore some engaging Roblox-style gaming experiences.
TL;DR
The first Roblox toys launched in May 2017 through a partnership with Jazwares, featuring Series 1 action figures and playsets with exclusive virtual item codes.
