{"id":14354,"date":"2026-09-24T10:27:55","date_gmt":"2026-09-24T10:27:55","guid":{"rendered":"https:\/\/playgama.com\/blog\/?p=14354"},"modified":"2026-09-24T10:27:55","modified_gmt":"2026-09-24T10:27:55","slug":"what-revenue-share-do-html5-game-portals","status":"publish","type":"post","link":"https:\/\/playgama.com\/blog\/business-faqs\/what-revenue-share-do-html5-game-portals\/","title":{"rendered":"What revenue share do HTML5 game portals actually pay?"},"content":{"rendered":"

HTML5 game portals set their own rates rather than following an industry standard. Other portals document individual terms across their own developer pages.<\/strong><\/p>\n

At a glance<\/h2>\n\n\n\n\n\n\n
Fact<\/th>\nValue<\/th>\nSource<\/th>\n<\/tr>\n<\/thead>\n
Sublicense means original rights stay where<\/td>\nwith the developer<\/td>\nwiki.playgama.com<\/a><\/td>\n<\/tr>\n
Where developer terms live<\/td>\nportal developer pages<\/td>\ndevelopers.poki.com<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Revenue share is not standardized across HTML5 game portals – each sets its own numbers. For instance, developer revenue share for games on playgama.com itself (and in the partner iframe network) earns a fixed 50%, while the tiered ladder applies to revenue from games distributed on partner sites: 70% of net revenue up to $1,000; $700 + 80% above $1,000; $2,300 + 90% above $3,000. Before you submit a build anywhere, check four things: who holds the rights to the game, whether the agreement is exclusive, where the actual terms are written down, and what the payout threshold is.<\/p>\n

If you want a clear starting point, publishing through Playgama offers predictable distribution terms: publishing is non-exclusive, rights stay with the developer, and the payout threshold is $100 via PayPal, Wise, crypto, or bank transfer.<\/p>\n

A sublicense means the portal gets permission to distribute your game without you transferring ownership – you can still publish the same build elsewhere unless a contract says otherwise, so always confirm exclusivity explicitly rather than assuming.<\/p>\n

Total revenue depends directly on your traffic and monetization performance via the formula: Revenue = ad requests x fill rate x eCPM \/ 1000. What moves revenue, in relative terms only: full-screen formats earn several times more per impression than banners; Tier-1 geos earn several times more than other geos.<\/p>\n

Where else can you check terms yourself?<\/h2>\n